People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them throw rocks at their enemies. Blair Warren.
Recommended Reading
Copywriting Secrets by Jim Edwards GET IT HERE
Seducing Strangers by Josh Weltman GET IT HERE
Scientific Advertising by Claude Hopkins GET IT HERE
Ogilvy On Advertising by David Ogilvy GET IT HERE
The Robert Collier Letter Book by Robert Collier GET IT HERE
Tested Advertising Methods by John Caples HARD TO FIND
Breakthrough Advertising by Eugene Schwartz HARD TO FIND
How To Write A Good Advertisement: A Short Course In Copywriting
by Victor O. Schwab GET IT HERE
Advertising Secrets of the Written Word by Joe Sugarman GET IT HERE
Start With Why by Simon Sinek GET IT HERE
The One Sentence Persuasion Course by Blair Warren GET IT HERE
Words That Sell – Richard Bayan GET IT HERE